Head Of Marketing

Job Overview

Lead the marketing function at True Blue HR Consultants, a company specializing in providing comprehensive HR solutions. Full-Time position in Delhi with an executive level role requiring more than 14 plus years of experience. Salary range: Competitive. Company size: 20 to 30 employees. Industry: Nutraceuticals & Wellness

Qualifications and Skills

• More than 14 years of marketing experience in a leadership role
• Expertise in strategic planning and market research in RETAIL Format
• Proven track record in brand management, Offline and online digital marketing
• Strong team leadership and mentoring skills
• Experience in budget management and campaign development
• Proficient in data analysis for marketing insights

Roles and Responsibilities

• Develop and execute strategic marketing plans to drive business growth
• Previous selling or sales management experience highly preferred.
• Conduct market research to identify trends and opportunities and KPI
• Manage brand positioning and messaging to ensure a strong market presence
• Oversee digital marketing initiatives to expand online reach
• Lead and mentor a marketing team to achieve department goals
• Manage marketing budgets effectively and optimize campaign performance
• Utilize data analysis to measure marketing effectiveness and ROI